Craft Check

Good craft beer is hard to find. You might not know it, but most of the “craft” and “micro” breweries you see at your local store are actually made by the same assembly line multinational macrobreweries you see advertised nationwide.

So to help you distinguish the real craft breweries from the macrobrewed impostors, we made Craft Check for iPhone.

Just use your iPhone to scan the barcode of the beer you’re looking at, or search by brewery to instantly find out whether it’s an authentic craft brewery or just an imitation crafty brew from the big guys.

• Scan the barcode of the beer you’re holding, or search by brewery name.
• Uses the Brewers Association definition of American Craft Brewery.
• Instant responses for thousands of breweries.
• Monthly updates with new breweries, buyouts, and changes in the beverage industry.
• Share your results on Twitter and Facebook.
• iOS7 and iPhone 5S compatible.

Craft Check: Drink Craft - Not Crafty.

Just scan or search and instantly know whether you’re looking at a genuine Craft Beer or a crafty impostor from The Big Guys!

Featuring:

• More than 250 new Craft Breweries added to our database thanks to users throughout the country!
• Nearly four interface tweaks to save you precious time and energy!
• Better scanning!
• Fewer bugs!
• More words!
• The same number of people working on it (2.5!)

Everyone knows that there’s nothing sexier on New Year’s Eve than someone who knows their craft beer.** So don’t be the schmuck talking up your Beer IQ with a Shock Top in hand - make sure you’ve got something impressive to show off.

“Oh this?” you’ll say with a jaunty little smile on your face as you nonchalantly pull your party contribution out of its traveling receptacle, all the while cutting a beguiling figure not entirely unlike Han Solo or Princess Leia from Empire on, “It’s nothing really. Just a limited edition release from [insert genuine Craft Brewery here]. I figured I’d bring it along in case someone wanted to try it out.”

“My word,” they’ll exclaim in return, their voice indicating cautious intrigue but betraying more than a hint of wonder, “I’ve been meaning to try this/looking for it everywhere/hoping to find someone who appreciates the mind-boggling complexity of this seductive elixir! Marry me, Gertrude/William! Take me away from this tasteless peasantry and let’s spend the rest of our lives sampling the pleasures held therein!”

See what we mean? Those two are definitely going to enjoy their beers.

So let Craft Check make sure you’re bringing the good shit to the party this year - the rest of your life may depend on it.

**Seriously. It’s a thing. In fact, it’s all we talk about sometimes.

Craft Check: Drink Craft - Not Crafty.